It can be difficult to stand out, while creating a familiar visual communication in a newly built district. With the name "Kernehuset", we create a central position and take ownership of the entire project - Irmabyen. With the identity we enhance the recognizability and make the project unique among the rest of Irmabyen.
The logo symbolizes the core/seed that contains the possibilities of the future plants and dreams. Light, feminine and geometric expression that also fit family values with focus on the target group. The name stands with a handwriting that makes the project accessible and human.